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Latimer Wealth Management Joins Steward Partners

Latimer Wealth Management Joins Steward Partners

Former Merrill Team Launches Steward Partners' Second Location in Florida, with Plans for Expansion

NEW YORK, Aug. 18, 2023 /PRNewswire/ -- Steward Partners Global Advisory, LLC, an employee-owned, full-service independent partnership, welcomes Latimer Wealth Management, based in Winter Park, FL, formerly known as The Latimer Group at Merrill Lynch. The team comprises Partner, Managing Director, Wealth Manager Theodore (Ted) Latimer, CRPC®, and Denise E. Hoffman, Senior Registered Client Administrative Manager, and manages approximately $175 million in client assets.

The Winter Park office marks Steward Partners' second location in Florida, already having a strong presence in Clearwater, with plans for further expansion in the state.

"We have tremendous growth plans in Florida, and doing so with a veteran, high-quality advisor like Ted exemplifies our partnership's core values - a commitment to fostering a culture of excellence and conducting business with integrity," explained Jeffrey Gonyo, Managing Director, Senior Divisional President, Southeast at Steward Partners. "Ted has an exceptional wealth management practice. We're thrilled for him to have the ability to grow with our partnership and for the additional tools and benefits he will be able to bring to his clients."

Latimer Wealth Management specializes in working with high-net-worth individuals, families, and business owners to achieve their goals through customized solutions including trust and estate planning services, risk management solutions, wealth management and retirement planning, business planning solutions, and more.

"After conducting thorough due diligence, what attracted me to Steward Partners was the collaborative and inclusive culture of partnership, where everyone is a shareholder and sings from the same sheet of music," shared Ted Latimer, CRPC®, Partner, Managing Director, Wealth Manager, Latimer Wealth Management. "Through Steward Partners' open architecture platform, the wide array of investment and planning options that are now available to our team allows us to customize even more solutions for our clients and plan for their successful futures."

Previously a Senior Vice President, and Senior Financial Advisor with Merrill Lynch, Ted Latimer worked with Merrill since 2002 in Central Florida, specifically in Orlando and Winter Park. With over three decades of experience in the industry, he aids clients in achieving their goals by creating and overseeing customized strategies. He is a graduate of Stetson University with a B.A. Degree in Economics and holds the Chartered Retirement Planning Counselor®, (CRPC®) designation.

A Florida native, Denise Hoffman joined Merrill in 1992, while attending high school in Orlando, FL. She was previously a Registered Senior Wealth Management Client Associate. Over the years, she has cultivated an exceptional rapport, gained deep insight into the requirements of clients, and has become an invaluable resource. 

Throughout its 10-year history, Steward Partners has been one of the industry's fastest-growing RIA firms since its launch in 2013. In September 2022, the firm was ranked among Barron's list of Top RIA Firms for the third consecutive year, an annual ranking of independent advisory companies based on the value of assets managed, technology spending, staff diversity, succession planning, and other metrics. Steward Partners also had 15 of its partners named to the Forbes List of Best-In-State Wealth Advisors and three advisors on Forbes America's Top Women Wealth Advisors Best-In-State List in 2022 as well as two advisors in 2023, and an advisor named to Forbes Top Next-Gen Wealth Advisors Best-In-State in 2023, all of which are prepared by SHOOK Research.

About Steward Partners Global Advisory

Representing some of the U.S.'s top advisors, Steward Partners is a full-service, employee-owned, independent financial services firm that offers wealth management solutions for families, businesses, and multigenerational investors. Established in 2013, the company fosters a positive, transparent culture of camaraderie and excellence that has fueled its substantial growth in a highly competitive industry. With its commitment to exceptional client service and forward-thinking partnerships, the company was ranked as one of Barron's Top 100 RIAs for the year 2022. Offering services such as comprehensive wealth planning, private banking, institutional consulting, international advisory, and business solutions, the firm was responsible for approximately $30 billion in client assets as of April 2023. To learn more about Steward Partners Global Advisory, visit

Securities and investment advisory services are offered through Steward Partners Investment Solutions, LLC, registered broker/dealer, member FINRA/SIPC, and SEC-registered investment adviser. Investment Advisory Services may also be offered through Steward Partners Investment Advisory, LLC, an SEC-registered investment adviser. Steward Partners Investment Solutions, LLC, Steward Partners Investment Advisory, LLC, and Steward Partners Global Advisory, LLC are affiliates and separately operated.

Barron's Top 100 RIA Firms, 2020 / 2021 / 2022. Barron's is a registered trademark of Dow Jones & Company, L.P. All rights reserved. Participation in this ranking is by invitation only and limited to firms that meet the minimum eligibility requirements. About 200 firms were nominated, with 100 being ranked. Participating firms were evaluated and ranked on a wide range of quantitative and qualitative data, including assets overseen by the firm, revenue generated by the firm, level of technology spending, number of clients, size of staff, diversity across staff, and placement of a succession plan. The ranking may not be representative of any one client's experience, is not an endorsement, and is not indicative of the advisor's future performance. Neither Steward Partners nor its Wealth Managers pay a fee to Barron's in exchange for the ranking.

The 2017 / 2018 / 2019 / 2020 / 2021 / 2022 Washington Business Journal BPTW honor and the Washington Post's Top Workplace awards are not awarded based on investment advisory services rendered. This ranking is not indicative of advisor's future performance, is not an endorsement, and may not be representative of individual clients' experience.

Source: Forbes Best-in-State Wealth Advisors ranking was developed by SHOOK Research and is based on in-person, virtual and telephone due diligence meetings to evaluate each advisor qualitatively, a major component of a ranking algorithm that includes: client retention, industry experience, review of compliance records, firm nominations; and quantitative criteria, including: assets under management and revenue generated for their firms. Investment performance is not a criterion because client objectives and risk tolerances vary, and advisors rarely have audited performance reports. Rankings are based on the opinions of SHOOK Research, LLC and are not indicative of future performance or representative of any one client's experience. Neither Steward Partners Investment Solutions, LLC nor its Wealth Managers pay a fee to Forbes or SHOOK Research in exchange for the ranking. For more information, see

About SHOOK Research

SHOOK is completely independent and objective and does not receive compensation from the advisors, firms, the media, or any other source in exchange for placement on a ranking. SHOOK is funded through conferences, publications and research partners. Since every investor has unique needs, investors must carefully choose the right advisor for their own situation and perform their own due diligence. Rankings are based on the opinions of SHOOK Research, LLC and not indicative of future performance or representative of any one client's experience; the firm's research and rankings provide opinions on how to choose the right financial advisor. Portfolio performance is not a criterion due to varying client objectives and lack of audited data. Remember, past performance is not an indication of future results.

For more information and complete details on methodology, go to

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